Get unstuck!

People always ask how I get sh*t done. I’m flattered! But bridging the gap between an idea and a finished product takes a system—especially if you're unfamiliar with design thinking or are struggling to execute.

The Rapid Press Club is a 7-session workshop—hosted in NYC and online, either one-on-one or in small groups—led by me, Barbara Victoria, an interdisciplinary designer.

Using design thinking and creative coaching, I help you shape complex ideas into tangible outcomes.

What is design thinking?

As a creative mentor, I see design thinkig as a tool that helps you clear out questions and move from an idea to an outcome—or from an outcome to a fresh perspective.

Its non-linear stages are: Empathize, define, ideate, prototype, test

Design Thinking is a non-linear, human-centered method used to solve problems and make things. For example:

  • Writing a book

  • Making a career change

  • Conceiving a business

  • Making an app

Instead of treating design as visual styling, the framework treats design as a systemic process of observation, rapid experimentation, and iteration.

In The Design of Everyday Things, professor Don Norman defines design thinking as:

The process of discovering the real, underlying problem—not just solving the symptom you were given.

For me, design thinking is an amplifier for my students’ visions and a dance floor where they can feel free experimenting.

As long as you stay curious, design thinking keeps momentum on your side.

Busy Japanese city street with pedestrians, utility poles, storefronts, and large pink “Rapid press club” text overlay

Have questions?

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Every 4-months I send a newsletter with design thinking resources.